In today’s world, more and more people are becoming in-the-moment brand videographers and citizen journalists. When you pick up you phone to film, these 9 basic tips help you create a quality video:

1. Clean your lens before recording.
2. The closer you are to what you are recording, the better the sound.
3. Hold your phone horizontally.
4. No one likes a shaky cam, so steady your device.
5. Check your settings. We recommend 1080p at 24 frames per second.
6. Take a moment to compose your picture, before you shoot. Remember, what you see is what you get.
7. Observe lighting conditions. Look for odd shadows, and avoid backlit settings. For example, do not record someone standing in front of a window.
8. Check on available storage space, since shooting video involves large files.
9. Embrace your inner Steven Spielberg and have fun!

Whether you are just starting out using video as a storytelling tool or have already used the medium for marketing, the more you do it, the better your videos will become. Remember, the most important thing is to have fun!